"The ability to connect with the target audience separates the great companies from the ones that are just doing okay."

Are you ready for a stronger connection to the audience you want to reach and sell to?

If so, this Build Your Audience Profile class is for you.

Taught By:

Yadira Santana-Dowling, M.A.

Well versed in the areas of branding and strategic communications, having led strategies for over 18 years in the advertising industry, winning awards and recognition for her work. Yadira has provided expert analysis and consultation for brands such as AARP, Azamara Cruises, Walgreens, Dunkin’ Donuts, Lincoln Motor Company, Olive Garden, Smuckers, S.C. Johnson, Verizon Wireless, Buick, Volvo, Dr. Scholl’s and many others.
She has developed this Target Audience Profile class to help main street businesses connect with their audiences while building their brands. Recognizing that new entrepreneurs can use the same expert advice, and tools that national brands use.

Having earned her bachelor of science in organizational behavior management from the Miami University of Ohio, a master’s degree in strategic planning from the Virginia Commonwealth University Brandcenter, and now teaching at the Miami Ad School in Punta Cana, DR, her keen insight and understanding help broaden her ability to teach from experience in an easy and approachable way.



"The universe exercise helped me understand how to niche my audience and the tools, I just didn't know all that was freely available!"
- Tasha M.

Build Your Target Audience Profile Class 

$25

  • Easy to follow, short and simple lessons in video format, taught by Yadira Santana-Dowling, M.A.
  • Learn easy and free ways to research your target audience
  • Gain the clarity you need to confidently craft engaging messages to your audience so you stop talking to *crickets*
  • A beautifully designed and customizable Canva template that will remind you of that one person who is looking for what you provide

Buy Now (Instant Access)

A $250 value!
Due to digital nature of this course, all sales are final.
Not ready to purchase yet? 
Get started with this FREE Target Audience Profile.
“When you speak to everyone you speak to no one”
- Meredith Hill

Inspira Communications, LLC is a strategy consultancy invested in the growth and success of small businesses and non-profit organizations. Our work is rooted in strategy (smart brand coaching) to ensure that every marketing piece and branding detail is developed with the consumer in mind.